Roland Suncire

About

A businessman. A father. The same man.

Twenty years in residential finance. A shop that still answers. A CRM I had to build myself. Three boys who get the best hours I have.

Roland Suncire

I’m the Founder and President of Sunview Lending, a mortgage firm built on over 20 years of hands-on experience in residential financing, real estate investing, and strategic marketing.

  • Twenty years in residential finance
  • Three sons at the table
  • President, Sherman Oaks Villas
  • Assistant coach, Sherman Oaks Little League
  • Helping Hands Giving Hope, a decade

Our company specializes in residential loans, DSCR financing, multi-unit investments, and tailored solutions for homeowners, investors, and businesses across multiple states. Over the years I’ve helped thousands of families secure financing — from first-time homebuyers to seasoned investors.

The focus is not just closing loans. It is building systems that elevate the client experience and help other mortgage professionals grow. That is why I built HELM. It is an AI CRM made for mortgage shops, not generic sales software. Loan officers and processors talk to it, and it actually does the desk work: pipeline, live phone, notes, follow-ups, and processing clocks. Sunview Lending runs on it every day. I built it because I’ve sat every chair in this business and I was tired of tools that weren’t made for how a real shop works.

I’m also a licensed real estate agent and an active investor. I bring a strategic mindset to every deal — negotiating for a client, structuring an acquisition, or maximizing value in a residential transaction.

Community leadership is not a sidebar. I serve as President of the Sherman Oaks Villas Homeowners Association, protecting property values and advocating for residents. I volunteer as an assistant coach for Sherman Oaks Little League, mentoring my son Koji and his teammates. For more than a decade I have supported Helping Hands Giving Hope, serving people facing homelessness, hunger, and hardship across Los Angeles.

Outside of work I golf, I get to the beach, and I stay loyal to both Los Angeles and Cleveland. Most importantly, I am a dedicated husband and proud father of three boys. Family is everything. It fuels the way I lead, build, and serve — in business and in life.

Family

The reason for the hours.

A few frames. Kaori, the boys, the field, the water. The rest stays in a private album.

Roland coaching Koji in Little League
Dream first. Then the work.
Roland with Kaori and their three boys at the beach
The whole table.Southern California
Roland in a suit with Koji at sunset on the beach
Golden hour with Koji.
Roland holding baby Koji on the sand
The newest Suncire.
Roland's sons at Weezer and the Pixies at The Forum
Weezer & the Pixies, The Forum.Inglewood
Roland with his two older sons on a hill
The boys.
Yellow BMW with 6 POINT S California plates
Where it all started.
Roland and Kaori dressed for a night out
Night out with the Mrs.
Roland coaching Koji, number 33, at the fence during a game
Koji, already competing.
Roland volunteering with Helping Hands Giving Hope
Helping Hands Giving Hope.